“Not enough people bring you the unexpected in this biz anymore, unless their name begins with a P and ends in an A.”
— Cam Blackely, Chief Creative Officer, M&C Saatchi
“Parisa is one of those unicorns. Quirky, talented, driven and with an insatiable hunger for perfection”
— Mandie van der Merwe, Executive Creative Director, M&C Saatchi
“Parisa is an absolute force to be reckoned with”
— John Koay, Regional Executive Creative Director, Edelman
“Parisa is that rare breed of creative that’s an unconventional thinker but also responsible enough to get the job done. If you’re after a fresh thinking fun human in your department you should definitely meet her”
— Amy Hollier, Executive Creative Director Dentsu Creative (BWM Dentsu)
Smiling woman with long dark hair wearing a black top and gold hoop earrings against a gray background
Smiling woman with long dark hair wearing a black top and gold hoop earrings against a gray background

Sooooo…
I’ve spent years working across ad-land before deciding to go rogue and move into the world of PR and earned media.

Need some traditional ads?
An influencer strategy?
Digital banners?
Or maybe an earned campaign? me!

Over the past decade, I’ve worked with some of the world’s most biggest brands across New York, London, Amsterdam, Auckland, Melbourne, and of course, Sydney.

I’m that annoying colleague always knocking on the boss’s door with proactive ideas. I get immense joy from twisted ideas that make people laugh. You’ll find me on the tools, spitting ideas, or making clients’ jaws drop mid-presentation. 

I believe cycling should be our only form of transport, I love superlatives and mayonnaise!

Awards:

Gold Effie: The Effies 2021
Automotive - Hyundai 4 Second Reviews

Silver: PR awards Asia 2025
IKEA This is not a home
Public Awareness

Silver: PR awards Asia 2025

IKEA This is not a home
Corporate Social Responsibility